Hi, I’m Janine. My approach to copywriting is trauma-informed.

I believe that you get to tell your story without reliving your trauma.

I believe that you get to promote your business in a way that feels authentic and aligned with who you are.

I believe that, despite what the industry tells you, you don’t have to suffer to be successful.

I assist with creating sales copy that feels good in you body
(which also happens to be copy that sells)
This is trauma-informed copywriting

I am feminist copywriter trained under Kelly Diels. In my work, I have almost without exception encountered clients whose trauma gets in the way of being able to tell their story.

The idea that you need to show your battle wounds to validate yourself, your experience, or your business buys into the false messages of the white supremacist cis-heteronormative, patriarchal, colonial capitalist machine.
It causes rupture and damage, individually and collectively.⠀⠀⠀⠀⠀⠀

I believe it doesn’t have to be that way.

I believe it’s possible to heal and transform, in our bodies and in our communities.⠀⠀

I believe it’s possible to feel aligned, to feel good about the copy we use to promote ourselves and our businesses.

Are you looking for website copy that doesn’t rely on fear or false urgency?
Website copy that feels safe in your body and safe for your prospective clients?

Do you want to tell your story without reliving your trauma?
Do you want to tell your story in a way that feels embodied and authentic and safe?

Let’s talk about trauma-informed copy for your business.
Book a free Consensual Copy discovery call here.

In addition to copywriting, I am a post-traumatic growth and somatic coach who helps people heal and find ease from trauma that gets stuck in the body, and gets in the way of living fulfilled and authentic lives. Read more here.